Naturally MN Retail Launch Lab

Launched June 2025

Naturally Minnesota’s Premier Cohort Program for Early-Stage CPG Founders

What to Expect:

  • Structured Online Curriculum (available to any NMN Member)

  • Bi-Weekly Live Cohort Sessions (via Zoom)

  • Two In-Person Experiences (Retail Market Tour and Graduation/Buyer Meet ‘n Greet)

  • 1:1 Retail Strategy Sessions

The Secret Sauce:

  • A clear, actionable blueprint for retail success

  • Lifetime access to a robust online curriculum

  • Direct connection to category buyers

  • Proven industry templates and tools

  • Hands-on guidance to avoid common mistakes

  • Community support from a cohort of like-minded founders

Even though this cohort is already in motion you can still gain access to all the online content that is part of the CPG Academy, click below to learn more.

Important Dates

  • Applications Due

    May 30th

    11:59pm

    Apply

  • Intro Call

    June 11th

    12pm-1pm

    RSVP

  • Market Tour

    June 13th

    10am-4pm

    RSVP

Led by Kate LaBrosse

With nearly two decades of experience across every level of natural products retail, I help early-stage CPG founders navigate this complex, capital-intensive industry. I began at the store level as a natural channel buyer, moved into national category management, and later led sales for a nationally distributed brand. As National Director of Sales-Conventional Channel at Presence Marketing, I called on major accounts like Target, Wegmans, HEB, and Albertsons. My path—from shelf to strategy—gives me a deep understanding of what it takes to succeed at retail. Today, I apply that experience as a coach and consultant for natural products brands and serve as National Board President for Naturally Network, helping elevate conscious, values-led companies across the industry.

Program Cost

The Retail Launch Lab will cost participants $450. This heavily discounted price allows emerging CPG brands access to world class content that can be valued at over $3000, including small group, hands on education sessions with an expert CPG retail consultant, and meetings with buyers.